Table of Contents 1 Report Overview 1.1 Study Scope 1.2 Key Market Segments 1.3 Players Covered: Ranking by Contextual Advertising Revenue 1.4 Market Analysis by Type 1.4.1 Global Contextual Advertising Market Size Growth Rate by Type: 2020 VS 2026 1.4.2 Activity-based Advertising 1.4.3 Location-based Advertising 1.4.4 Others 1.5 Market by Application 1.5.1 Global Contextual Advertising Market Share by Application: 2020 VS 2026 1.5.2 Consumer Goods, Retail, and Restaurants 1.5.3 Telecom and IT 1.5.4 Banking, Financial Services, and Insurance (BFSI) 1.5.5 Media and Entertainment 1.5.6 Travel, Transportation, and Automobile 1.5.7 Healthcare 1.5.8 Academia and Government 1.5.9 Others 1.6 Study Objectives 1.7 Years Considered 2 Global Growth Trends by Regions 2.1 Contextual Advertising Market Perspective (2015-2026) 2.2 Contextual Advertising Growth Trends by Regions 2.2.1 Contextual Advertising Market Size by Regions: 2015 VS 2020 VS 2026 2.2.2 Contextual Advertising Historic Market Share by Regions (2015-2020) 2.2.3 Contextual Advertising Forecasted Market Size by Regions (2021-2026) 2.3 Industry Trends and Growth Strategy 2.3.1 Market Top Trends 2.3.2 Market Drivers 2.3.3 Market Challenges 2.3.4 Porter’s Five Forces Analysis 2.3.5 Contextual Advertising Market Growth Strategy 2.3.6 Primary Interviews with Key Contextual Advertising Players (Opinion Leaders) 3 Competition Landscape by Key Players 3.1 Global Top Contextual Advertising Players by Market Size 3.1.1 Global Top Contextual Advertising Players by Revenue (2015-2020) 3.1.2 Global Contextual Advertising Revenue Market Share by Players (2015-2020) 3.1.3 Global Contextual Advertising Market Share by Company Type (Tier 1, Tier 2 and Tier 3) 3.2 Global Contextual Advertising Market Concentration Ratio 3.2.1 Global Contextual Advertising Market Concentration Ratio (CR5 and HHI) 3.2.2 Global Top 10 and Top 5 Companies by Contextual Advertising Revenue in 2019 3.3 Contextual Advertising Key Players Head office and Area Served 3.4 Key Players Contextual Advertising Product Solution and Service 3.5 Date of Enter into Contextual Advertising Market 3.6 Mergers & Acquisitions, Expansion Plans 4 Breakdown Data by Type (2015-2026) 4.1 Global Contextual Advertising Historic Market Size by Type (2015-2020) 4.2 Global Contextual Advertising Forecasted Market Size by Type (2021-2026) 5 Contextual Advertising Breakdown Data by Application (2015-2026) 5.1 Global Contextual Advertising Market Size by Application (2015-2020) 5.2 Global Contextual Advertising Forecasted Market Size by Application (2021-2026) 6 North America 6.1 North America Contextual Advertising Market Size (2015-2020) 6.2 Contextual Advertising Key Players in North America (2019-2020) 6.3 North America Contextual Advertising Market Size by Type (2015-2020) 6.4 North America Contextual Advertising Market Size by Application (2015-2020) 7 Europe 7.1 Europe Contextual Advertising Market Size (2015-2020) 7.2 Contextual Advertising Key Players in Europe (2019-2020) 7.3 Europe Contextual Advertising Market Size by Type (2015-2020) 7.4 Europe Contextual Advertising Market Size by Application (2015-2020) 8 China 8.1 China Contextual Advertising Market Size (2015-2020) 8.2 Contextual Advertising Key Players in China (2019-2020) 8.3 China Contextual Advertising Market Size by Type (2015-2020) 8.4 China Contextual Advertising Market Size by Application (2015-2020) 9 Japan 9.1 Japan Contextual Advertising Market Size (2015-2020) 9.2 Contextual Advertising Key Players in Japan (2019-2020) 9.3 Japan Contextual Advertising Market Size by Type (2015-2020) 9.4 Japan Contextual Advertising Market Size by Application (2015-2020) 10 Southeast Asia 10.1 Southeast Asia Contextual Advertising Market Size (2015-2020) 10.2 Contextual Advertising Key Players in Southeast Asia (2019-2020) 10.3 Southeast Asia Contextual Advertising Market Size by Type (2015-2020) 10.4 Southeast Asia Contextual Advertising Market Size by Application (2015-2020) 11 India 11.1 India Contextual Advertising Market Size (2015-2020) 11.2 Contextual Advertising Key Players in India (2019-2020) 11.3 India Contextual Advertising Market Size by Type (2015-2020) 11.4 India Contextual Advertising Market Size by Application (2015-2020) 12 Central & South America 12.1 Central & South America Contextual Advertising Market Size (2015-2020) 12.2 Contextual Advertising Key Players in Central & South America (2019-2020) 12.3 Central & South America Contextual Advertising Market Size by Type (2015-2020) 12.4 Central & South America Contextual Advertising Market Size by Application (2015-2020) 13 Key Players Profiles 13.1 Google 13.1.1 Google Company Details 13.1.2 Google Business Overview and Its Total Revenue 13.1.3 Google Contextual Advertising Introduction 13.1.4 Google Revenue in Contextual Advertising Business (2015-2020)) 13.1.5 Google Recent Development 13.2 Beijing Miteno Communication Technology 13.2.1 Beijing Miteno Communication Technology Company Details 13.2.2 Beijing Miteno Communication Technology Business Overview and Its Total Revenue 13.2.3 Beijing Miteno Communication Technology Contextual Advertising Introduction 13.2.4 Beijing Miteno Communication Technology Revenue in Contextual Advertising Business (2015-2020) 13.2.5 Beijing Miteno Communication Technology Recent Development 13.3 Facebook 13.3.1 Facebook Company Details 13.3.2 Facebook Business Overview and Its Total Revenue 13.3.3 Facebook Contextual Advertising Introduction 13.3.4 Facebook Revenue in Contextual Advertising Business (2015-2020) 13.3.5 Facebook Recent Development 13.4 Microsoft 13.4.1 Microsoft Company Details 13.4.2 Microsoft Business Overview and Its Total Revenue 13.4.3 Microsoft Contextual Advertising Introduction 13.4.4 Microsoft Revenue in Contextual Advertising Business (2015-2020) 13.4.5 Microsoft Recent Development 13.5 Amazon 13.5.1 Amazon Company Details 13.5.2 Amazon Business Overview and Its Total Revenue 13.5.3 Amazon Contextual Advertising Introduction 13.5.4 Amazon Revenue in Contextual Advertising Business (2015-2020) 13.5.5 Amazon Recent Development 13.6 Aol 13.6.1 Aol Company Details 13.6.2 Aol Business Overview and Its Total Revenue 13.6.3 Aol Contextual Advertising Introduction 13.6.4 Aol Revenue in Contextual Advertising Business (2015-2020) 13.6.5 Aol Recent Development 13.7 Yahoo 13.7.1 Yahoo Company Details 13.7.2 Yahoo Business Overview and Its Total Revenue 13.7.3 Yahoo Contextual Advertising Introduction 13.7.4 Yahoo Revenue in Contextual Advertising Business (2015-2020) 13.7.5 Yahoo Recent Development 13.8 Twitter 13.8.1 Twitter Company Details 13.8.2 Twitter Business Overview and Its Total Revenue 13.8.3 Twitter Contextual Advertising Introduction 13.8.4 Twitter Revenue in Contextual Advertising Business (2015-2020) 13.8.5 Twitter Recent Development 13.9 IAC 13.9.1 IAC Company Details 13.9.2 IAC Business Overview and Its Total Revenue 13.9.3 IAC Contextual Advertising Introduction 13.9.4 IAC Revenue in Contextual Advertising Business (2015-2020) 13.9.5 IAC Recent Development 13.10 Amobee 13.10.1 Amobee Company Details 13.10.2 Amobee Business Overview and Its Total Revenue 13.10.3 Amobee Contextual Advertising Introduction 13.10.4 Amobee Revenue in Contextual Advertising Business (2015-2020) 13.10.5 Amobee Recent Development 13.11 Act-On Software 10.11.1 Act-On Software Company Details 10.11.2 Act-On Software Business Overview and Its Total Revenue 10.11.3 Act-On Software Contextual Advertising Introduction 10.11.4 Act-On Software Revenue in Contextual Advertising Business (2015-2020) 10.11.5 Act-On Software Recent Development 13.12 Simplycast 10.12.1 Simplycast Company Details 10.12.2 Simplycast Business Overview and Its Total Revenue 10.12.3 Simplycast Contextual Advertising Introduction 10.12.4 Simplycast Revenue in Contextual Advertising Business (2015-2020) 10.12.5 Simplycast Recent Development 13.13 Inmobi 10.13.1 Inmobi Company Details 10.13.2 Inmobi Business Overview and Its Total Revenue 10.13.3 Inmobi Contextual Advertising Introduction 10.13.4 Inmobi Revenue in Contextual Advertising Business (2015-2020) 10.13.5 Inmobi Recent Development 13.14 Flytxt 10.14.1 Flytxt Company Details 10.14.2 Flytxt Business Overview and Its Total Revenue 10.14.3 Flytxt Contextual Advertising Introduction 10.14.4 Flytxt Revenue in Contextual Advertising Business (2015-2020) 10.14.5 Flytxt Recent Development 13.15 Infolinks 10.15.1 Infolinks Company Details 10.15.2 Infolinks Business Overview and Its Total Revenue 10.15.3 Infolinks Contextual Advertising Introduction 10.15.4 Infolinks Revenue in Contextual Advertising Business (2015-2020) 10.15.5 Infolinks Recent Development 13.16 Adobe Systems 10.16.1 Adobe Systems Company Details 10.16.2 Adobe Systems Business Overview and Its Total Revenue 10.16.3 Adobe Systems Contextual Advertising Introduction 10.16.4 Adobe Systems Revenue in Contextual Advertising Business (2015-2020) 10.16.5 Adobe Systems Recent Development 13.17 Sap 10.17.1 Sap Company Details 10.17.2 Sap Business Overview and Its Total Revenue 10.17.3 Sap Contextual Advertising Introduction 10.17.4 Sap Revenue in Contextual Advertising Business (2015-2020) 10.17.5 Sap Recent Development 13.18 Marketo 10.18.1 Marketo Company Details 10.18.2 Marketo Business Overview and Its Total Revenue 10.18.3 Marketo Contextual Advertising Introduction 10.18.4 Marketo Revenue in Contextual Advertising Business (2015-2020) 10.18.5 Marketo Recent Development 13.19 Millennial Media 10.19.1 Millennial Media Company Details 10.19.2 Millennial Media Business Overview and Its Total Revenue 10.19.3 Millennial Media Contextual Advertising Introduction 10.19.4 Millennial Media Revenue in Contextual Advertising Business (2015-2020) 10.19.5 Millennial Media Recent Development 14 Analyst's Viewpoints/Conclusions 15 Appendix 15.1 Research Methodology 15.1.1 Methodology/Research Approach 15.1.2 Data Source 15.2 Disclaimer 15.3 Author Details

List of Tables Table 1. Contextual Advertising Key Market Segments Table 2. Key Players Covered: Ranking by Contextual Advertising Revenue Table 3. Ranking of Global Top Contextual Advertising Manufacturers by Revenue (US$ Million) in 2019 Table 4. Global Contextual Advertising Market Size Growth Rate by Type (US$ Million): 2020 VS 2026 Table 5. Key Players of Activity-based Advertising Table 6. Key Players of Location-based Advertising Table 7. Key Players of Others Table 8. Global Contextual Advertising Market Size Growth by Application (US$ Million): 2020 VS 2026 Table 9. Global Contextual Advertising Market Size by Regions (US$ Million): 2020 VS 2026 Table 10. Global Contextual Advertising Market Size by Regions (2015-2020) (US$ Million) Table 11. Global Contextual Advertising Market Share by Regions (2015-2020) Table 12. Global Contextual Advertising Forecasted Market Size by Regions (2021-2026) (US$ Million) Table 13. Global Contextual Advertising Market Share by Regions (2021-2026) Table 14. Market Top Trends Table 15. Key Drivers: Impact Analysis Table 16. Key Challenges Table 17. Contextual Advertising Market Growth Strategy Table 18. Main Points Interviewed from Key Contextual Advertising Players Table 19. Global Contextual Advertising Revenue by Players (2015-2020) (Million US$) Table 20. Global Contextual Advertising Market Share by Players (2015-2020) Table 21. Global Top Contextual Advertising Players by Company Type (Tier 1, Tier 2 and Tier 3) (based on the Revenue in Contextual Advertising as of 2019) Table 22. Global Contextual Advertising by Players Market Concentration Ratio (CR5 and HHI) Table 23. Key Players Headquarters and Area Served Table 24. Key Players Contextual Advertising Product Solution and Service Table 25. Date of Enter into Contextual Advertising Market Table 26. Mergers & Acquisitions, Expansion Plans Table 27. Global Contextual Advertising Market Size by Type (2015-2020) (Million US$) Table 28. Global Contextual Advertising Market Size Share by Type (2015-2020) Table 29. Global Contextual Advertising Revenue Market Share by Type (2021-2026) Table 30. Global Contextual Advertising Market Size Share by Application (2015-2020) Table 31. Global Contextual Advertising Market Size by Application (2015-2020) (Million US$) Table 32. Global Contextual Advertising Market Size Share by Application (2021-2026) Table 33. North America Key Players Contextual Advertising Revenue (2019-2020) (Million US$) Table 34. North America Key Players Contextual Advertising Market Share (2019-2020) Table 35. North America Contextual Advertising Market Size by Type (2015-2020) (Million US$) Table 36. North America Contextual Advertising Market Share by Type (2015-2020) Table 37. North America Contextual Advertising Market Size by Application (2015-2020) (Million US$) Table 38. North America Contextual Advertising Market Share by Application (2015-2020) Table 39. Europe Key Players Contextual Advertising Revenue (2019-2020) (Million US$) Table 40. Europe Key Players Contextual Advertising Market Share (2019-2020) Table 41. Europe Contextual Advertising Market Size by Type (2015-2020) (Million US$) Table 42. Europe Contextual Advertising Market Share by Type (2015-2020) Table 43. Europe Contextual Advertising Market Size by Application (2015-2020) (Million US$) Table 44. Europe Contextual Advertising Market Share by Application (2015-2020) Table 45. China Key Players Contextual Advertising Revenue (2019-2020) (Million US$) Table 46. China Key Players Contextual Advertising Market Share (2019-2020) Table 47. China Contextual Advertising Market Size by Type (2015-2020) (Million US$) Table 48. China Contextual Advertising Market Share by Type (2015-2020) Table 49. China Contextual Advertising Market Size by Application (2015-2020) (Million US$) Table 50. China Contextual Advertising Market Share by Application (2015-2020) Table 51. Japan Key Players Contextual Advertising Revenue (2019-2020) (Million US$) Table 52. Japan Key Players Contextual Advertising Market Share (2019-2020) Table 53. Japan Contextual Advertising Market Size by Type (2015-2020) (Million US$) Table 54. Japan Contextual Advertising Market Share by Type (2015-2020) Table 55. Japan Contextual Advertising Market Size by Application (2015-2020) (Million US$) Table 56. Japan Contextual Advertising Market Share by Application (2015-2020) Table 57. Southeast Asia Key Players Contextual Advertising Revenue (2019-2020) (Million US$) Table 58. Southeast Asia Key Players Contextual Advertising Market Share (2019-2020) Table 59. Southeast Asia Contextual Advertising Market Size by Type (2015-2020) (Million US$) Table 60. Southeast Asia Contextual Advertising Market Share by Type (2015-2020) Table 61. Southeast Asia Contextual Advertising Market Size by Application (2015-2020) (Million US$) Table 62. Southeast Asia Contextual Advertising Market Share by Application (2015-2020) Table 63. India Key Players Contextual Advertising Revenue (2019-2020) (Million US$) Table 64. India Key Players Contextual Advertising Market Share (2019-2020) Table 65. India Contextual Advertising Market Size by Type (2015-2020) (Million US$) Table 66. India Contextual Advertising Market Share by Type (2015-2020) Table 67. India Contextual Advertising Market Size by Application (2015-2020) (Million US$) Table 68. India Contextual Advertising Market Share by Application (2015-2020) Table 69. Central & South America Key Players Contextual Advertising Revenue (2019-2020) (Million US$) Table 70. Central & South America Key Players Contextual Advertising Market Share (2019-2020) Table 71. Central & South America Contextual Advertising Market Size by Type (2015-2020) (Million US$) Table 72. Central & South America Contextual Advertising Market Share by Type (2015-2020) Table 73. Central & South America Contextual Advertising Market Size by Application (2015-2020) (Million US$) Table 74. Central & South America Contextual Advertising Market Share by Application (2015-2020) Table 75. Google Company Details Table 76. Google Business Overview Table 77. Google Product Table 78. Google Revenue in Contextual Advertising Business (2015-2020) (Million US$) Table 79. Google Recent Development Table 80. Beijing Miteno Communication Technology Company Details Table 81. Beijing Miteno Communication Technology Business Overview Table 82. Beijing Miteno Communication Technology Product Table 83. Beijing Miteno Communication Technology Revenue in Contextual Advertising Business (2015-2020) (Million US$) Table 84. Beijing Miteno Communication Technology Recent Development Table 85. Facebook Company Details Table 86. Facebook Business Overview Table 87. Facebook Product Table 88. Facebook Revenue in Contextual Advertising Business (2015-2020) (Million US$) Table 89. Facebook Recent Development Table 90. Microsoft Company Details Table 91. Microsoft Business Overview Table 92. Microsoft Product Table 93. Microsoft Revenue in Contextual Advertising Business (2015-2020) (Million US$) Table 94. Microsoft Recent Development Table 95. Amazon Company Details Table 96. Amazon Business Overview Table 97. Amazon Product Table 98. Amazon Revenue in Contextual Advertising Business (2015-2020) (Million US$) Table 99. Amazon Recent Development Table 100. Aol Company Details Table 101. Aol Business Overview Table 102. Aol Product Table 103. Aol Revenue in Contextual Advertising Business (2015-2020) (Million US$) Table 104. Aol Recent Development Table 105. Yahoo Company Details Table 106. Yahoo Business Overview Table 107. Yahoo Product Table 108. Yahoo Revenue in Contextual Advertising Business (2015-2020) (Million US$) Table 109. Yahoo Recent Development Table 110. Twitter Business Overview Table 111. Twitter Product Table 112. Twitter Company Details Table 113. Twitter Revenue in Contextual Advertising Business (2015-2020) (Million US$) Table 114. Twitter Recent Development Table 115. IAC Company Details Table 116. IAC Business Overview Table 117. IAC Product Table 118. IAC Revenue in Contextual Advertising Business (2015-2020) (Million US$) Table 119. IAC Recent Development Table 120. Amobee Company Details Table 121. Amobee Business Overview Table 122. Amobee Product Table 123. Amobee Revenue in Contextual Advertising Business (2015-2020) (Million US$) Table 124. Amobee Recent Development Table 125. Act-On Software Company Details Table 126. Act-On Software Business Overview Table 127. Act-On Software Product Table 128. Act-On Software Revenue in Contextual Advertising Business (2015-2020) (Million US$) Table 129. Act-On Software Recent Development Table 130. Simplycast Company Details Table 131. Simplycast Business Overview Table 132. Simplycast Product Table 133. Simplycast Revenue in Contextual Advertising Business (2015-2020) (Million US$) Table 134. Simplycast Recent Development Table 135. Inmobi Company Details Table 136. Inmobi Business Overview Table 137. Inmobi Product Table 138. Inmobi Revenue in Contextual Advertising Business (2015-2020) (Million US$) Table 139. Inmobi Recent Development Table 140. Flytxt Company Details Table 141. Flytxt Business Overview Table 142. Flytxt Product Table 143. Flytxt Revenue in Contextual Advertising Business (2015-2020) (Million US$) Table 144. Flytxt Recent Development Table 145. Infolinks Company Details Table 146. Infolinks Business Overview Table 147. Infolinks Product Table 148. Infolinks Revenue in Contextual Advertising Business (2015-2020) (Million US$) Table 149. Infolinks Recent Development Table 150. Adobe Systems Company Details Table 151. Adobe Systems Business Overview Table 152. Adobe Systems Product Table 153. Adobe Systems Revenue in Contextual Advertising Business (2015-2020) (Million US$) Table 154. Adobe Systems Recent Development Table 155. Sap Company Details Table 156. Sap Business Overview Table 157. Sap Product Table 158. Sap Revenue in Contextual Advertising Business (2015-2020) (Million US$) Table 159. Sap Recent Development Table 160. Marketo Company Details Table 161. Marketo Business Overview Table 162. Marketo Product Table 163. Marketo Revenue in Contextual Advertising Business (2015-2020) (Million US$) Table 164. Marketo Recent Development Table 165. Millennial Media Company Details Table 166. Millennial Media Business Overview Table 167. Millennial Media Product Table 168. Millennial Media Revenue in Contextual Advertising Business (2015-2020) (Million US$) Table 169. Millennial Media Recent Development Table 170. Research Programs/Design for This Report Table 171. Key Data Information from Secondary Sources Table 172. Key Data Information from Primary Sources List of Figures Figure 1. Global Contextual Advertising Market Share by Type: 2020 VS 2026 Figure 2. Activity-based Advertising Features Figure 3. Location-based Advertising Features Figure 4. Others Features Figure 5. Global Contextual Advertising Market Share by Application: 2020 VS 2026 Figure 6. Consumer Goods, Retail, and Restaurants Case Studies Figure 7. Telecom and IT Case Studies Figure 8. Banking, Financial Services, and Insurance (BFSI) Case Studies Figure 9. Media and Entertainment Case Studies Figure 10. Travel, Transportation, and Automobile Case Studies Figure 11. Healthcare Case Studies Figure 12. Academia and Government Case Studies Figure 13. Others Case Studies Figure 14. Contextual Advertising Report Years Considered Figure 15. Global Contextual Advertising Market Size YoY Growth 2015-2026 (US$ Million) Figure 16. Global Contextual Advertising Market Share by Regions: 2020 VS 2026 Figure 17. Global Contextual Advertising Market Share by Regions (2021-2026) Figure 18. Porter's Five Forces Analysis Figure 19. Global Contextual Advertising Market Share by Players in 2019 Figure 20. Global Top Contextual Advertising Players by Company Type (Tier 1, Tier 2 and Tier 3) (based on the Revenue in Contextual Advertising as of 2019 Figure 21. The Top 10 and 5 Players Market Share by Contextual Advertising Revenue in 2019 Figure 22. North America Contextual Advertising Market Size YoY Growth (2015-2020) (Million US$) Figure 23. Europe Contextual Advertising Market Size YoY Growth (2015-2020) (Million US$) Figure 24. China Contextual Advertising Market Size YoY Growth (2015-2020) (Million US$) Figure 25. Japan Contextual Advertising Market Size YoY Growth (2015-2020) (Million US$) Figure 26. Southeast Asia Contextual Advertising Market Size YoY Growth (2015-2020) (Million US$) Figure 27. India Contextual Advertising Market Size YoY Growth (2015-2020) (Million US$) Figure 28. Central & South America Contextual Advertising Market Size YoY Growth (2015-2020) (Million US$) Figure 29. Google Total Revenue (US$ Million): 2019 Compared with 2018 Figure 30. Google Revenue Growth Rate in Contextual Advertising Business (2015-2020) Figure 31. Beijing Miteno Communication Technology Total Revenue (US$ Million): 2019 Compared with 2018 Figure 32. Beijing Miteno Communication Technology Revenue Growth Rate in Contextual Advertising Business (2015-2020) Figure 33. Facebook Total Revenue (US$ Million): 2019 Compared with 2018 Figure 34. Facebook Revenue Growth Rate in Contextual Advertising Business (2015-2020) Figure 35. Microsoft Total Revenue (US$ Million): 2019 Compared with 2018 Figure 36. Microsoft Revenue Growth Rate in Contextual Advertising Business (2015-2020) Figure 37. Amazon Total Revenue (US$ Million): 2019 Compared with 2018 Figure 38. Amazon Revenue Growth Rate in Contextual Advertising Business (2015-2020) Figure 39. Aol Total Revenue (US$ Million): 2019 Compared with 2018 Figure 40. Aol Revenue Growth Rate in Contextual Advertising Business (2015-2020) Figure 41. Yahoo Total Revenue (US$ Million): 2019 Compared with 2018 Figure 42. Yahoo Revenue Growth Rate in Contextual Advertising Business (2015-2020) Figure 43. Twitter Total Revenue (US$ Million): 2019 Compared with 2018 Figure 44. Twitter Revenue Growth Rate in Contextual Advertising Business (2015-2020) Figure 45. IAC Total Revenue (US$ Million): 2019 Compared with 2018 Figure 46. IAC Revenue Growth Rate in Contextual Advertising Business (2015-2020) Figure 47. Amobee Total Revenue (US$ Million): 2019 Compared with 2018 Figure 48. Amobee Revenue Growth Rate in Contextual Advertising Business (2015-2020) Figure 49. Act-On Software Total Revenue (US$ Million): 2019 Compared with 2018 Figure 50. Act-On Software Revenue Growth Rate in Contextual Advertising Business (2015-2020) Figure 51. Simplycast Total Revenue (US$ Million): 2019 Compared with 2018 Figure 52. Simplycast Revenue Growth Rate in Contextual Advertising Business (2015-2020) Figure 53. Inmobi Total Revenue (US$ Million): 2019 Compared with 2018 Figure 54. Inmobi Revenue Growth Rate in Contextual Advertising Business (2015-2020) Figure 55. Flytxt Total Revenue (US$ Million): 2019 Compared with 2018 Figure 56. Flytxt Revenue Growth Rate in Contextual Advertising Business (2015-2020) Figure 57. Infolinks Total Revenue (US$ Million): 2019 Compared with 2018 Figure 58. Infolinks Revenue Growth Rate in Contextual Advertising Business (2015-2020) Figure 59. Adobe Systems Total Revenue (US$ Million): 2019 Compared with 2018 Figure 60. Adobe Systems Revenue Growth Rate in Contextual Advertising Business (2015-2020) Figure 61. Sap Total Revenue (US$ Million): 2019 Compared with 2018 Figure 62. Sap Revenue Growth Rate in Contextual Advertising Business (2015-2020) Figure 63. Marketo Total Revenue (US$ Million): 2019 Compared with 2018 Figure 64. Marketo Revenue Growth Rate in Contextual Advertising Business (2015-2020) Figure 65. Millennial Media Total Revenue (US$ Million): 2019 Compared with 2018 Figure 66. Millennial Media Revenue Growth Rate in Contextual Advertising Business (2015-2020) Figure 67. Bottom-up and Top-down Approaches for This Report Figure 68. Data Triangulation Figure 69. Key Executives Interviewed

Google Beijing Miteno Communication Technology Facebook Microsoft Amazon Aol Yahoo Twitter IAC Amobee Act-On Software Simplycast Inmobi Flytxt Infolinks Adobe Systems Sap Marketo Millennial Media